Site wide sale

Whilst I am away the website will be open for a site wide sale. Use code AWAY25 for big savings on all the items new and old. Orders will pause packing 27.5 and resume 11.6.

(excluding new TUG items)

The Unholy Grail

Pre Sale Opening May 30th 11am

UNLUCKY IN LOVE 💔

You have been asking for pink for the longest time...

Bulk discount when ordering 3+ items from this collection

Matrix Collection/Borta Restock XS-5XL

2025 Unlucky Refresh

We are currently doing a warehouse clearance as we are clearing 4 years of old stock!

Enjoy 50-70% off all old products until it's gone!

Activewear conceptually designed through automotivescience.
Unlucky, the pioneer of automotive fitness apparel.

Automotive Engineering:
The study of automotive engineering is to design, develop, fabricate, and test vehicles (apparel) or vehicle (apparel) components from the concept stage to production stage.

Unlucky Apparel is connecting the Automotive and the Fitness worlds in ways it has NEVER been done before. We aren't just another activewear brand, see our collections, see the research and science behind them and why they connect intricately to Automotive world.